Social Media giant, Twitter, yesterday announced that it is establishing its presence in Africa by opening its first office in the continent in Ghana. Twitter CEO Jack Dorsey announced the move on his Twitter account.
The San Francisco company said the move is part of its growth strategy and it aims to make it easier for everyone to join the platform. Twitter explained it picked the west African nation because, “Ghana is a supporter of free speech, online freedom, and the Open Internet, of which Twitter is also an advocate”. In addition, Ghana’s recent appointment as the Headquarter for the African Continental Free Trade Area aligns with the social media giant’s goals to establish a presence in the continent.
“Africa will be one of the most populated continents in the next 20 to 30 years, the tech innovation is incredible with a large portion of the population still coming onto the internet,” said Twitter CEO at a Tech, Media and Telecom Conference in 2020. “There’s a huge opportunity especially for young people to join Twitter and for us to learn to best serve them,” he added.
Twitter announced that it is looking to hire specialists from around the continent to join the firm’s product, design, engineering, marketing and communications teams.