Radisson Hotel Group is targeting a 50% expansion of its West and Central African portfolio, consisting of 29 hotels and over 5,000 rooms in operation and under development.
- In the past year, the Group signed five new hotels, adding over 1,000 rooms to its portfolio in the region.
- In 2023, the Radisson Hotel Group made eight new hotel signings, adding more than 1,600 rooms.
- The Group plans to have 150 hotels in Africa over the next five years, up from its current count of 100 hotels.
The new signings included new market entries into The Gambia with Radisson Blu Beach Resort & Spa, Banjul and Radisson Hotel Benin City in Nigeria. In addition to the Radisson hotel in Benin City, the hospitality conglomerate added Radisson Collection Hotel & Conference Center, Abuja; Radisson Blu Hotel, Abuja CBD and Radisson RED Lagos VI, expanding its portfolio in Nigeria to 12 hotels and over 1700 rooms.
“Nigeria, Ghana, Ivory Coast, Senegal, Cameroon, and the Democratic Republic of Congo (DRC) remain the six countries to develop this region with a clear strategy for city-wide growth in major African capitals, financial centers, and tourist destinations,” Erwan Garnier, Senior Director, Development, Africa at Radisson Hotel Group said in a statement, “Our development strategy for West and Central Africa focuses on business hotels, resorts, serviced apartments, and mixed-use projects.”