Online shoppers in Kenya can expect a shorter wait for their items with the opening of a new e-commerce platform dubbed Africa Sokoni.
The platform promises 24 delivery service within Nairobi and subsequent areas outside the city in 48 hours. The aim is to reduce the gap between online and offline shopping with quick deliveries.
With the introduction of the 24 hour delivery timeline, Africa Sokoni has effectively declared an e commerce war against Jumia and the recently launched Masoko platform by Safaricom. And in the end, its the customers who benefit a lot from such wars.
Currently, leading ecommerce brands in Kenya take 2-3 business days for delivering orders within Nairobi and 1-2 weeks for areas outside the city.
According to Africa Sokoni CEO, Ebrima Fatty, their main focus is to put the power back into the hands of the African consumer.
“Africa Sokoni is achieving this by leveraging the power of internet and through the introduction of relevant and scalable technology solutions. We are solving the structural gap problems between demand and supply in African markets where customers have to travel from a sector of the market with excess demand to another sector with excess supply.” He noted.
On future plans, Mr Ebrima noted that they target to scale the e-commerce platform from Kenya to the regional markets and eventually cover the whole continent.
Africa Sokoni also says they are bringing to the Kenyan market free warehouse services to vendors. The platforms describes its return policy as non-punitive compared to the other markets.
