One of the world’s largest fast food restaurant chains McDonald’s Corp. is entering the Kenyan market, with its first store expected to open in six months time through a franchize.
The restaurant in Kenya will be opened at Total fuel station, Dennis Pritt road in Kilimani Estate, Nairobi Area.
This comes after nearly three years since the fast-food chain invited investors to put in applications for a Kenya franchise.
The company in March said it was on track to refranchise 4,000 restaurants by the end of 2017, a full year ahead of schedule. Once completed, this will bring the Company’s global franchised percentage to approximately 93%.
McDonald’s entry into Nairobi adds to the growing number of international franchise setting base in Kenya among them, Subway and Kentucky Fried Chicken (KFC).
McDonald’s is one of the world’s largest restaurant chains, serving approximately 69 million customers daily in over 100 countries across approximately 36,900 outlets as of 2016. A McDonald’s restaurant is operated by either a franchisee, an affiliate, or the corporation itself. The McDonald’s Corporation revenues come from the rent, royalties, and fees paid by the franchisees, as well as sales in company-operated restaurants.
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