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Digital Gig Economy’s Potential to Solve Youth Unemployment

Wandiri GitogobyWandiri Gitogo
March 28, 2020
in Kenyan News, Startups
Reading Time: 2 min
Digital Gig Economy’s Potential to Solve Youth Unemployment

Gig Economy (Crdt; Trulink Solutions)


Digital technologies are a crucial source of economic dynamism and create opportunities for gig job creation. Kenya enjoys high mobile penetration standing at 112 per cent with a whopping 53.2 million active mobile subscriptions as of September 2019.

Furthermore, Smartphone penetration and high internet speed make the gig economy suitable for the Kenyan youth. Gig Economy refers to a task-based arrangement where the gig worker receives payment after completion of a specified task as opposed to an hourly/monthly rate.

Platforms allow for sourcing of gigs, communication and direct transaction between the consumer and gig worker.

In a recent interview with Kenyan Wallstreet, Jerioth Mwaura, Youth Impact Labs Program lead opines that the gig economy would provide a lasting solution to youth unemployment.

The gig worker provides labour such as drivers, deliveries, artists, domestic cleaners, plumbers

According to a report, Towards a Digital Workforce: Understanding the Building Blocks of Kenya’s Gig Economy released in August 2019, overall unemployment rate stands at 26.4 per cent.

READ ALSO: Developing Countries to Use Digital Technology to Grow Economies

Youth need to gain soft skills to compete in the Gig economy.

However, Jerioth notes that firms in the gig economy face challenges -limited funds and access to the market.

Check this interview as Jerioth expounds on Youth unemployment and how the gig economy will provide solutions.



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