Simbisa Kenya, operator of Chicken Inn, Pizza Inn, Creamy Inn, Baker’s Inn, and Galito’s, has reported 12% revenue growth in the year to June 2025.
- •The growth was driven by a 20% increase in average spend and a 33% rise in delivery sales, even as customer visits fell 6%.
- •Deliveries now contribute 22% of the Kenyan business, with management targeting 30% by FY2026.
- •The market closed the year with 252 outlets after opening six and closing six, alongside eight refurbishments.
Group Financial Performance
At group level, Simbisa posted a 7% increase in revenue to USD 306.5 million, while profit before tax rose 11.3% to USD 23.4 million.
Operating profit before depreciation and amortisation climbed 8.8% to USD 45.4 million, supported by stronger margins in regional operations.
The group raised its final dividend 15.6% to 0.453 US cents per share, bringing the total payout for the year to 1.073 US cents.
Simbisa Brands Group – FY2025 Selected Key Metrics
| Metric | FY2025 | FY2024 | Change |
|---|---|---|---|
| Revenue | USD 306.5 Mn | 286.4 Mn | ▲ 7.0% |
| Operating profit (before DA) | USD 45.4 Mn | 41.8 Mn | ▲ 8.8% |
| Profit before tax | USD 23.4 Mn | 21.1 Mn | ▲ 11.3% |
| Profit after tax | USD 16.9 Mn | 16.0 Mn | ▲ 5.8% |
| Operating margin | 14.8% | 14.6% | ▲ 20 bps |
| Headline EPS | 2.98 USc | 2.82 | ▲ 5.7% |
| Earnings per share | 3.00 USc | 2.83 | ▲ 6.0% |
| Final dividend per share | 0.453 USc | 0.392 | ▲ 15.6% |
| Total dividend per share | 1.073 USc | – | – |
| Cash from operations | USD 51.3 Mn | 46.8 Mn | ▲ 9.7% |
| Cash conversion ratio | 113% | 112% | ▲ |
| Total stores | 730 | 714 | Net +16 |
| Company vs franchised stores | 604 / 126 | 601 / 113 | +3 / +13 |
Markets and Brands
Simbisa’s total footprint reached 730 outlets across nine African markets, with 604 company-owned and 126 franchised stores. The distribution by country was:
● Zimbabwe – 335
● Kenya – 252
● DRC – 36
● Zambia – 30
● Malawi – 21
● Ghana – 18
● Mauritius – 14
● Eswatini – 17
● Namibia – 7
The company operates a wide portfolio of quick-service and retail brands:
● Chicken Inn
● Pizza Inn
● Creamy Inn
● Baker’s Inn
● Fish Inn
● Galito’s
● RocoMamas
● Steers
● Vida e Caffè
● Haefelis
● Vasilis
● My Shop
Chicken Inn and Pizza Inn remain the anchor brands in most markets, with growing traction in delivery and app-based orders.
Looking ahead, the group plans to open a net of 61 stores in FY2026, expand its drive-thru formats and refurbish 39 outlets to modernise the customer experience.
