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    Amsons Outlines Turnaround Plan for East African Portland Cement after Acquiring Majority Control

    Fred
    By Fred Obura
    - December 09, 2025
    - December 09, 2025
    Kenya Business newsManufacturingDeals
    Amsons Outlines Turnaround Plan for East African Portland Cement after Acquiring Majority Control

    Amsons Group has outlined an aggressive expansion plan for East African Portland Cement Company (EAPCC) after securing majority control, saying Kenya’s cement market offers unmatched growth potential.

    • •The remarks came as the National Social Security Fund (NSSF) completed the sale of its 27% stake in EAPCC to Kalahari Cement Ltd, an entity ultimately owned by the Amsons Group.
    • •The deal, cleared by the CMA, CAK and the Ministry of Mining, lifts Kalahari to a 69%majority shareholding in the Athi River-based cement maker.
    • •Amsons intends to triple EAPCC’s production capacity within three years while pursuing fresh investments to anchor the firm’s turnaround.

    “We see so much potential in the cement market in Kenya, and we are committed to growing it even more. We plan to make a significant investment in EAPCC with the aim that we triple production capacity in the next three years,” Amsons Group managing director Edha Munif said.

    “We also plan on building another clinkerisation plant, which will lead to thousands of new jobs being created and increased revenue for Kenya as sales grow… I have always believed in local production as one of the best ways to grow and stabilise an economy.”

    EAPCC has been loss-making for 13 years, only issuing its first dividend this year on the back of a land sale. The new ownership is expected to inject long-delayed capital to revive operations, improve efficiency and stabilise Kenya’s cement market by reducing reliance on imports.

    Amsons Growing Presence

    The takeover consolidates Amsons Group’s fast-growing footprint in the region’s cement industry. The Tanzanian conglomerate acquired Bamburi Cement in December 2024, with the company reporting double-digit EBITDA growth since then due to improved operational efficiency and group support.

    Through Bamburi, Amsons has already broken ground on a new 5,000 TPD clinker plant in Kwale County, a $300 million foreign direct investment expected to generate more than 1,000 direct jobs and stimulate economic activity in the Coast region.

    The Capital Markets Authority classified the EAPCC deal as a strategic investment and approved it as a private transaction. When combined with the 29.2 per cent stake Amsons bought earlier from Associated International Cement Limited and Cementia Holding, plus 12.5 per cent held by Bamburi Cement, the group now has effective control of the listed cement producer.

    Founded in Tanzania in 2006, Amsons has expanded from fuel trading into cement, flour milling, concrete, logistics and inland container services. Its cement output now stands at 13,000 metric tonnes per day after recent acquisitions, including Mbeya Cement and Bamburi-linked operations across the region.

    EAPCC operates an integrated clinker and cement plant outside Nairobi and manufactures Blue Triangle Cement, Green Triangle Cement and a range of cabro products including Falcon, Olympia, Tri-Hex, Cosmic and Brick Cabro.

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