The World’s Most Valuable Brands 2017

According to the Brand Finance classification 2017, US company Google emerged top among the World’s Most Valuable Brand list in terms of communications and information technology companies for 2017 with a monetary valuation of $109.4 Billion in 2017, compared to $88.17 Billion in 2016.

Apple dropped to the second place, falling from its 2016 number one spot. The company’s monetary valuation declined to $107.1 Billion in 2017, compared to $145.9 Billion in 2016.

Amazon was on third place with a monetary value of $106.3 Billion compared to $69.6 Billion in 2016.

AT&T took the fourth place, with a monetary value of $87.01 Billion in 2017, an increase from its $59.9 Billion valuation in 2016, followed by Microsoft, valued at $76.2 Billion in 2017 from $67.2 Billion in 2016.

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Samsung Group was ranked sixth among the world’s most valuable brands with a monetary value of $66.2 Billion in 2017 compared to $58.6 Billion in 2016, followed by Verizon in seventh place with a valuation of $65.8 Billion in 2017 from $ 63.1 Billion in 2016.

Social Media platform, Facebook was ranked eighth with a valuation of $61.9 Billion in 2017 compared to $34 Billion in 2016.

China Mobile came in ninth place with a monetary value estimated at $46.7 Billion in 2017 compared to $9.8 Billion last year, followed by T (Deutsche Telekom) with a monetary value of $36.4 Billion in 2017, compared to $33.1 Billion in 2016.